Can an unskilled person run a good business?
Can an unskilled person run a great business?
Which may be confusing.
So let me explain.
Really great businesses don’t require geniuses to run them. Because the better a business is, the less genius it takes to run it.
A really great business is a brilliant, well-crafted machine. And it’s the mark of such machines that they pretty much run on their own. They require very little input.
Think about computers. Which is easier to use? A really nice, new computer, or a really bad, old computer?
Nice, new computers are very easy to use. The smartness of the computer compensates for any potential… lack of smartness… in the user.
The older and weaker a computer is, the harder it will be to use. It’ll glitch up more. It’ll require more complicated and skillful input.
Rather than just having you click buttons.
They’re less intuitive, and require more specialized knowledge.
And it’s like that with businesses. You know it’s a great business if an average person could step into leadership, and it could still run fine.
Matt Lloyd has spent so much time and effort honing the system of MTTB that it doesn’t much matter who is using it.
It’s just a good system. It doesn’t require a genius to get it working.
Which is why Matt Lloyd has been able to pay out over $30,000,000 in commissions to people using the system, in just a few years. It won’t be long before that $30,000,000 is $40,000,000.
And then $60,000,000—and then $100,000,000. Why? Because MTTB is just a good system.
It consistently generates results for people of varying skill levels.
So whether you’re a genius or not… It doesn’t matter.
Because MTTB is a system designed to work regardless.
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25 years sales and marketing experience rolled into one blog. James works with world's top marketing experts such as Dan Kennedy, Matt Lloyd, Perry Marshall and Chris Cardell.